What is: Impressions
Impressions in marketing refer to when a user view or comes into contact with an advertisement. Every time an ad is served and viewed on…
Impressions in marketing refer to when a user view or comes into contact with an advertisement. Every time an ad is served and viewed on…
Return on ad spend is a metric that measures how much revenue a business earns in relation to the amount of money it spends on…
JavaScript is a programming language that enables developers to create interactive websites and applications. It is used for client-side scripting – instructions written in JavaScript…
Inbound marketing is a type of digital marketing that focuses on attracting and engaging potential customers through content such as blog posts, eBooks, webinars, and…
Customer acquisition cost (CAC) is the total cost incurred by a business to acquire a new customer. This includes costs such as marketing, advertising, and…
Infographics are visual representations of information, data, or knowledge. They are used to communicate complex information quickly and clearly by presenting it in a graphical…
A keyword is a word or phrase that is used to help search engines find relevant content. When used correctly, it can also help optimize…
Inbound links, also known as backlinks, are links from external websites to your website. Search engines view inbound links as an indication of the quality…
Curated content is a selection of articles, videos, or other pieces of content that have been organized and published by someone other than the original…
A click-through rate (CTR) is a metric used in online advertising that measures how often people who see an ad click on it.
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